AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...
Under the new leadership, the FTC is signaling a pivot away from sweeping rulemaking efforts to let Congress play that role.
Coinbase has acquired a blockchain-based advertising and attribution startup. Plus, is brand safety on social media a myth?
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
CTV transparency remains a flashpoint between advertisers and broadcasters. Plus: the chronic mislabeling of instream video.
Joel Cox, who co-founded the company with Miles in 2013 and now serves as the EVP of strategy and innovation, told AdExchanger that this new funding will allow Strategus to continue developing ...
Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...
Criteo's Brian Gleason shared how it is working with agencies to capitalize on curation and measurement opportunities in ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
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