The book Philadelphia Eagles star wide receiver A.J. Brown was seen reading rocketed to the top of Amazon's bestsellers list on Monday morning.

The Philadelphia Eagles wide receiver was spotted reading Jim Murphy’s “Inner Excellence: Train Your Mind for Extraordinary Performance and the Best Possible Life” on the sidelines during Sunday’s playoff game against the Green Bay Packers. The book soon took the top spot on the Amazon trending list.

AJ Brown pulled a surprising move during the Philadelphia Eagles' win over the Green Bay Packers on Sunday, and an author is now raking in a bunch of

Philadelphia Eagles star wide receiver A.J. Brown was caught in his Zen. He was spotted on camera reading "Inner Excellence" by Jim Murphy in the fourth quarter of the 22-10 wild-card playoff victory over the Green Bay Packers,

Philadelphia Eagles receiver A.J. Brown got in a little reading during the Birds' 22-10 victory over the Green Bay Packers on Sunday during a wild ... As of Tuesday morning, the book climbed to the top of Amazon's bestsellers list after being ranked ...

Philadelphia Eagles receiver A.J. Brown became an instant meme when he was shown reading a book on the sidelines during Sunday's 22–10 wild-card win over the Green Bay Packers.

Hours after the Eagles receiver was spotted reading Inner Excellence by Jim Brown on the sideline of the team's playoff win over the Green Bay Packers on Sunday, fans made the book the number one best seller on Amazon.

Inspired by seeing receiver A.J. Brown reading it on the bench during Sunday's Wild Card win, Philadelphia Eagles fans flocked to Amazon Monday to make the book the No. 1 best-seller.

Murphy was a 13th-round draft pick by the MLB's Chicago Cubs in 1988, spending three seasons in the minor leagues before transitioning to a career in public speaking. His book emphasizes the importance of training the heart and mind to achieve peak physical performance under pressure, which is also what he teaches during his speaking engagements.

Warner threw for 414 yards that day, then a Super Bowl record, including a 73-yard hookup with Issac Bruce late in the contest that gave the Rams a 23-16 lead before Mike Jones tackled Kevin Dyson just short of the Rams’ goal line on the final play to win the game.

Viewer audiences for the first weekend of the NFL playoffs were down 9.3% from last year, a bigger decline than what the league experienced during the regular season.

The NFL wild-card round over the past week saw a decline in TV viewership compared to last year, including the weekend's most competitive contest, according to figures released Wednesday.